Despite the challenges caused by the COVID-19 pandemic and increasing economic uncertainty, 2020 still managed to produce thousands of startups. Today, the Fitness and Wellness Tech has over 9,400 startups that comprise companies that provide solutions that help consumers maintain their physical and mental wellbeing. This includes companies developing wearable devices like a fit bit, bright ring, and an app for calorie calculators. In addition, digital is transforming wellness, and it’s not just for early adopters, fitness buffs, or the wealthy — devices, apps, and more are democratizing it. From kids to retirees, factory workers to bankers, trauma patients to crypto-enthusiasts, this is a global phenomenon solving human needs for a better life.
With emerging technologies, up-and-coming startups are working on solutions for the healthcare sector. Today’s applications and technologies provide different tools for better sleeping and allow one to control and improve sleep hygiene (light, noise, the temperature in the room, late eating and drinking habits, etc.). Wellness startups invest in robotic devices that help to fall asleep faster, sleep better, and longer. An unexpected side effect of the tragedy of the Covid-19 pandemic is an unprecedented opportunity for innovation in mental health care, mainly due to the rapid expansion of telehealth and the increased demand for mental health services. Some startups are leveraging AI-based mobile apps with a holistic approach that aims to improve people’s psychological and physical well-being through meditation, yoga, and nutrition. There are solutions helping people deal with adversities, preserve soul & body, improve their lives and trigger change behaviors for better balance, harmony, and social good.
To assist businesses in finding accomplished wellbeing startups, we have compiled this issue of Startup City. The edition also blends thought leadership articles from subject matter experts, CIOs, and CXOs.
We bring you Startup City’s “Top 10 Wellbeing startups - 2021.”